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Perception Matters.

JRA FIJI creates design systems that translate brand strategy into visual and verbal expressions of the company’s brand. We achieve this through typography, color, imagery, language and sensory stimuli including look, sound, and texture.

With clearly articulated, user-friendly guidelines we provide the rationale, information and tools to ensure the brand’s correct, consistent and creative application.

Modern branding is about translating a traditional brand with vivid representation onto any platform – be it a mobile application or digital media.

We help create new brands or refine existing ones.

SERVICES

Research

Brand Architecture

Brand Concept & Rationale

Brand Identity/Logo Development

Naming/Tagline Development

Language/Usage & Tone Development

Brand Book & Guideline Development

Brand Positioning

Collateral Development

Packaging Design

Point of Sale/Merchandising Material

Rebranding

Social Media Design

Simplification

Website Design